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    By Audi Media

    For the second year in a row, the Audi R8 V10 will lead the field of cars at the 2014 Rolex 24 Hours at Daytona.

    “We are excited to be the Official Safety Car of the new TUDOR United SportsCar Championship series for the Rolex 24 Hours at Daytona,” said Scott Keogh, President, Audi of America. “Watching the R8 V10 make its way around the track on the banked turns of Daytona as the safety car will further prove its ability to offer incredible balance as a car for the track and on the road.”

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    By Audi Media

    It is the pinnacle event of the Audi FIS Ski World Cup and an important stage on the way to the Olympic Games in Sochi. For the world’s best skiers, the Hahnenkamm Race next weekend has a special significance. Audi is a partner of the event for the 14th time and transforming Kitzbühel into the ‘Home of quattro’ for a weekend.

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    By Audi Media

    Audi tests innovative lighting technology on the race track New R18 e-tron quattro combines matrix LED and laser light Prof. Dr. Ulrich Hackenberg: “Laser light is the future” Ingolstadt  – LED daytime running light, LED headlights, matrix beam and now laser light: Audi is again using the Le Mans 24 Hours this year to further [...]

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    By Audi Media

    Hat trick for Audi V6 TDI Motorsport experts from around the globe are united in their opinions once again: the innovative V6 TDI powering the Audi R18 e-tron quattro is the world’s best race engine. A 50-person jury from the British specialist magazine Race Engine Technology nominated the 3.7-liter power unit as ‘Race Engine of [...]

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    By Audi Media

    Audi of America today announced its return to the big game with a :60 spot featuring the all-new Audi A3. The seventh consecutive game-day ad for the brand will air on February 2, 2014, in the first in-game break after the 3rd quarter kick-off, in the final position of the advertising break.