September 25, 2004
Shows-off in Paris
The focus of attention on the Audi stand at Paris motor show surrounded the A4, but there was plenty of other metal to take in. Occupying a suitably elevated position was the extremely cool RSQ concept, specially developed for the Hollywood movie `I, ROBOT'. In what has been a masterstroke of product placement, Audi was front and centre when movie makers went looking for a suitably futuristic set of wheels for hero Will Smith. Only the RSQ doesn't have wheels, it has four `spheres' instead. And Audi has also achieved that neat trick of creating a futuristic vehicle that still looks like nothing else but an Audi. It helps that it's also impossibly agile in its action roles...
And just to remind the world that they have the heaviest hitter in the big luxury segment, Audi brought along its sensational A8L 6.0 quattro. In the flesh, the long-wheelbase A8 achieves that neat trick of appearing perfectly well proportioned: unlike other stretched luxury segment cars, if you didn't know there was a shorter wheelbase version, you'd never question the car's appearance. Understated power (450bhp, since you ask) does not come in a more discreet or purposeful package.