|January 11, 2007
AC Milan Scores with “Vorsprung durch Technik”
Through the Italian importer Audi has added a prominent member to its list of international football partners: Both the players and officials of traditional Italian football club AC Milan will travel under the mantel of the ‘four rings’ with immediate effect. Another one of the world’s most successful club teams is now a member of the Audi family alongside such great names as German record champions FC Bayern Munich and defending Spanish Champions FC Barcelona
AC Milan is one of Europe’s absolute top clubs boasting an envious 17 domestic league titles, five Italian Cup wins and six victories in the Champions League. The team under trainer Carlo Ancelotti is at home in the Giuseppe-Meazza-Stadium – one of the world’s most breathtaking football arenas with capacity for more than 85,000 spectators.
World stars like Paolo Maldini, Filippo Inzaghi or Kaka are free to choose from the entire sporting Audi model range. In return, the Ingolstadt based brand will appear on touchline advertising hoardings, and during other projects and common events. In addition to the teams from Munich, Barcelona and now Milan, Audi importers offer support to Real Madrid, Manchester United, Ajax Amsterdam, Olympique Lyon and Red Bull Salzburg.