2008 Audi A4 Special Edition Debuts at Chicago Auto Show

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2008 Audi A4 Special Edition Debuts at Chicago Auto Show

February 6, 2008


Source: Audi of America



AUBURN HILLS, MI., February 6, 2008 – Audi of America Inc. today announced the debut of the 2008 A4 Special Edition at the Chicago Auto Show. The new configuration was created for customers wanting a thoroughly modern German luxury sport sedan with more exterior appeal and attractive packaging. This adds to the popular S line exterior bumpers and grille introduced as standard features on the A4 for the 2008 model year, which include a sportier front bumper and grille design, lower side door flares, and integrated rear trunk lid spoiler.

Designed for A4 sedan and Avant models equipped with the 2.0 TFSI engine, exterior differentiation for the Special Edition includes a new standard 17-inch wheel that features a 9 Y-spoke design pattern. Standard interior features for quattro-equipped models include leather-trimmed heated front seats and metallic paint. As a result, models equipped with FrontTrak attain a $405 improved value in new standard equipment, while those with quattro permanent all-wheel drive attain a $1,155 value improvement.

All A4 Special Edition models include a one-year subscription to SIRIUS Satellite Radio, complete with commercial-free music plus sports, news, talk, entertainment, traffic, weather and data. Similarly, customers can still choose the full S line and Titanium packages as optional sport upgrades, as well as a full range of individual options. Some of these sophistications include DVD-based Audi Navigation system, Bluetooth hands-free preparation, iPod adaptor, and wood beltline trim.

The A4 is also one of the most fuel-efficient vehicles in its luxury segment. The cutting-edge 2.0 TFSI direct injection engine made the prestigious Ward’s 10 Best Engines list for the third consecutive year in 2008, which recognized Audi’s expertise with efficient performance and advanced technology.

Safety has also been a top priority for the current model, and the A4 was the first passenger vehicle in its luxury segment to offer brake disc wiping as standard equipment in early 2005. This feature, combined with one of the most advanced and proactive stability control systems ESP 8.0., reduces the chances of inhibited braking performance during wet or inclement weather.

The A4 was one of three Audi models to receive the “Top Safety Pick” designation for 2008 by the Insurance Institute for Highway Safety (IIHS), for which it also won in 2007. Audi has the highest number of IIHS “Top Safety Pick” designations within its entire model line in comparison to luxury competitors BMW, Mercedes, and Lexus. This category recognizes excellence in top frontal, side, and rear crash performance and the availability of ESP (Electronic Stability Program).

“The Audi A4 has been a star performer for many years as an exciting sport luxury product offering in addition to its outstanding residual value,” said Johan de Nysschen, Executive Vice President, Audi of America. “Much attention has been paid to constant enhancements to proactively meet and exceed the most particular customer wishes and tastes.”

The A4 Special Edition is expected to be available at authorized U.S. Audi dealer partners by mid March 2008 in both sedan and Avant body styles. For more information about previewing the A4 special edition at the Chicago Auto Show, please visit chicagoautoshow.com.

2008 Audi A4 Special Edition Debuts at Chicago Auto Show

About Audi of America

Audi of America, Inc. offers a line of luxury vehicles that include the Audi A3 sport compact; the sporty A4 sedan, Avant and Cabriolet models; the high performance S4 sedan, Avant and Cabriolet models, the high-revving RS 4 sport sedan and Cabriolet; the all new S5 Coupe with 354 hp; the design-leading A6 sedan and Avant; the V-10 powered high performance S6 sedan; the Audi Q7 performance SUV; the new all-aluminum Audi A8 and A8L; the new S8 with V10 power; the all-new 2008 TT Coupe and Roadster models; and the all-new, all-aluminum R8, one of the most exclusive mid-engine sports cars in the world. For more information, please visit www.audiusa.com

About SIRIUS

SIRIUS, “The Best Radio on Radio,” delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR and NBA, and broadcasts live play-by-play games of the NFL and NBA, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 80 channels of talk, entertainment, sports, and 100% commercial free music.

SIRIUS Backseat TV is the first ever live in-vehicle rear seat entertainment featuring three channels of children’s TV programming, including Nickelodeon, Disney Channel and Cartoon Network, for the subscription fee of $6.99 plus applicable audio subscription fee.

SIRIUS products for the car, truck, home, RV and boat are available in more than 20,000 retail locations, including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam’s Club, RadioShack and at shop.sirius.com.

SIRIUS radios are offered in vehicles from Audi, Bentley, BMW, Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep®, Land Rover, Lexus, Lincoln, Mercury, Maybach, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan, Rolls Royce, Scion, Toyota, Volkswagen, and Volvo. Hertz also offers SIRIUS in its rental cars at major locations around the country.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2006 filed with the Securities and Exchange Commission. Among the significant factors that could cause our actual results to differ materially from those expressed are: our pending merger with XM Satellite Radio Holdings, Inc. (“XM”), including related uncertainties and risks and the impact on our business if the merger is not completed; any events which affect the useful life of our satellites; our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming providers; and our competitive position versus other audio entertainment providers.





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