Launch Celebration for Audi

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December 2, 2004

Source: Pentraeth Audi

The Director of Audi UK was on Anglesey yesterday (Thursday 2 December) to officially open the brand new £1.25 million Audi Centre at Pentraeth.

Kevin Rose, who is responsible for the German prestige brand in the UK, opened the state-of-the-art facility in front of 500 guests at the Menai Bridge site.

Talking at the launch Mr Rose said “I’m delighted to be here tonight to open the first Audi Centre in the UK to adopt the new Audi European standard branding.

“Our market share here in North Wales is double the UK share and Pentraeth have played a major role in achieving this. We have always been delighted with the way Pentraeth has worked for Audi and its customers.”

Pentraeth’s Managing Director Ken Jones said: “It has taken nearly 10 years of planning and developing for this facility to happen. But what we have built is a leading edge development that will be a huge benefit to Audi customers across North Wales.

“Our success could not have been achieved without the great team, led by Gwyn Roberts, here at Pentraeth Audi.”

Special guest at the event was former formula one driver Perry McCarthy, AKA the mysterious and the original ‘Stig’ from BBC’s Top Gear. McCarthy, who has spent a lifetime in motor racing from Le Mans to F1, is dubbed as `the world’s unluckiest driver’ for his heroic, hilarious and often heartbreaking efforts to make it on the racetrack.

Another special guest at the event was Nigel Griffiths, who is Chief Executive of the community foundation charity Sefydliad. To celebrate Pentraeth’s new relationship with Sefydliad, McCarthy sold signed copies of his autobiography `Flat Out, Flat Broke: Formula 1 the Hard Way!’ and donated all the proceeds to their appeal. Pentraeth match funded the amount raised.

Mr Griffiths speaking at the event said “We were thrilled to be invited to take part in this launch, and are proud to be associated with such a dynamic brands like Audi and the Pentraeth Group. We are a unique charity in Wales with a vision to transform community life in Wales, and with the help of businesses like Pentraeth we can achieve this.”

The evening saw a performance by Welsh duo Brigyn, who wowed the audience with their modern folk set. Also entertaining the guests were roving magicians and jugglers who performed various acts throughout the evening.

Pentraeth Audi is part of the successful Pentraeth Group. Pentraeth had been in the motor industry for eight years before it became the Audi representative for Anglesey in 1988. As the only Audi franchise within this family owned group, Pentraeth Audi has always reflected its desire to enhance the service provided to customers. Audi originally shared a showroom with VW, until the construction of the original, purpose-built Audi building in 1995.

This year the branch was voted “Best Service from an Audi Sales Centre” by the independent car magazine “Audi Driven”.

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