KevinGary

AMDG75

I like the color selection, but wish that all 50 shades of grey had been available (as opposed to limited to certain models) when I bought mine. My son recently bought an A3 in Monsoon Grey, which I would have preferred....but, agree to lure in younger folks they may need to add some more crayons to the box

irenesbob

To me some of the brighter "crayons" some may wish for are too much like those of many Japanese and Korean lower-priced brands for my likes. The bright blues in particular scream Hyundai, Kia, HondaCivic and such to me, not to mention the resemblance to some of the garish colors the Dodge Neon used to lure the "younger folks." I think Audi is wise to basically keep a consevrative pallet that screams "Teutonic!"

AMDG75

Agree with your analysis: they need to appeal to their demographics and, keep the Audis looking like Audis....but if they wanted to expand customer base to include the younger affluent crowd, perhaps making available a couple "Audi-loud" crayon colors for the intro A/Q 3 series as standard would do the trick.

VM

But the question is, are the "younger affluent crowd" buying new vehicles? Around here, at least, they don't seem to be (see my earlier post in this thread).

Dave W

AMDG75

correct, several reports* over past few years heralding the end of car ownership, particularly starting with the younger crowd. Heck, today many young kids are not interested in obtaining a driver license whereas we couldn't wait ...



* one of many
https://www.wsj.com/articles/the-end...hip-1498011001

VM

The trend I'm seeing is that, for many younger people, what pushes them into car ownership is having kids... and that leads them towards crossovers with big hatchbacks seen as friendly for carrying all the baby gear.

farmerjones

No offense....but anyone that thinks Manhattan Grey is a "bold" color is missing the point, LOL. I like grays, but seriously it's gone to the absurd. "Neutral" colors don't have to be white, grey, or black.... There are plenty of blue, green and red colors that are not loud, trendy, or will look bad in 10 years. It would be nice to have a choice in the matter. We aren't asking for standard neon colors or glow-in-the-dark, LOL. Other companies clearly get it with a far broader color palette....and they are "conservative" brands.

0Blake

You mean like moonlight blue metallic?