Strange email from Audi dealer wanting to buy a Q5
 

Just got an odd email from my Audi dealer today (it's not spam, actually from them). Never received any unsolicited emails/messages from them before. I purchased my 2014 Q5 from them. I tried calling them just out of curiosity but the people involved weren't available at the moment. Do you think this is just a standard ploy to get someone to buy a new Audi by feigning a false desire for a particular vehicle, or do you think there is actually someone out there wanting to buy a particular TDI year/model and is willing to pay quite a bit over actual value (would have to include the future payout)?

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The email below is from our General Sales Manager, Joe Stupper, and we would like to see your vehicle. Please give one of us a call if you are interested in a trade or, if you prefer, we can purchase your vehicle outright.
Dan

Dan,
We are still in need of a 2014 Audi Q5 in good condition. Could you have XXX give you or me a call? This is one of the models we discussed. If it’s in good condition, let's make sure we put our best offer on the table. If they are interested, I will need to buy it by April 30, 2017.

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I used to get those messages all the time from my Lexus dealer when I had an IS (actually got a letter last year even though I no longer own the car and it's 10+ years old now). It's a way to get you into the dealership to hopefully buy something new from them.

Been getting those letters for 6 years since I bought my used 08 infiniti G35.

Just marketing b.s.

Ery, it's called a "come-on". They're fishing...

That's what I thought .. Disappointing that they would use those specific tactics - feigning interest in your specific year and model vehicle to get you in.

Yep, std. marketing. I get them too.

They know if you sell old one, you are likely to buy new one in turn. A two-fer.

Funny too how 2014 + 3 years just happens to equal 2017. Even funnier coincidence if that just happens to equal any financing you used... Regardless, 3 years is a common dealer assumption for folks who get regular itch to turn over a vehicle, especially with a successor model now out.