Britons Purchase Cat Litter to Grit Snowy Streets
Feb. 3 (Bloomberg) -- Britons struggling to contend with a
recession and the country's worst winter storm since 1991 are
turning to cat litter as a cheap way of gritting snowy streets,
according to Tesco Plc, the U.K.'s largest retailer.
Cat litter sales climbed 30 percent yesterday compared with
the same day last week, Tesco said today by e-mail. The retailer
is tripling supplies to cope with demand after Britain was
covered in as much as 28 centimeters (11 inches) of snow.
Tesco lightweight cat litter, which sells for around 1.16
pounds ($1.65) per 10 liter bag, is also suitable for preventing
slippage on icy roads. U.K. sales can rise by as much as 70
percent compared with a normal week, according to the retailer.
"We have heard from stores that it is in great demand as
news travels of its gritting double use," Tesco spokesman Mike
Baess said in the e-mail.
Tesco said today it has also increased supplies of hot
desserts, soups and shepherds pie ready-meals as demand soars
during the cold snap. The retailer is anticipating high sales of
thermal socks, gloves, hats and car scrapers, it said.
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