April 1, 2008
Source: Audi of America
- Approaching Previous Year’s Number Despite ’08 Economic Downturn
- A4 and TT sales show strength and range of an iconic brand
AUBURN HILLS, Mich. – Audi of America, Inc. announced today sales for the month of March totaling 7,987, a decrease of 0.4% from last years figures. Audi Certified Pre-Owned (CPO) sales continued their record-setting trend; compared with last years March figures, CPO sales rose to 3,283 units, an increase of 35.2%.
Consumers keeping a wary eye on the economy were ultimately won over by Audis combination of fresh design and superior fuel economy. Increased nationwide sales of the A4, a 26.8% increase over last year, and the TT, with a 443.7% jump, demonstrate the range and strength of the Audi brand.
Despite economic volatility, customers looking for luxury thats stylish, powerful and smart continue to find Audi, said Johan de Nysschen, executive vice president, Audi of America. I believe that Audi offers the product range, performance and intelligent design that Americans want.
To date, Audi has sold 20,557 vehicles in 2008, a 2.2% decrease over the previous year; CPO sales for 2008 total 8,896, an increase of 42.9% over 2007.
ABOUT AUDI OF AMERICA
Audi of America, Inc. offers a line of luxury vehicles that include the Audi A3 sport compact; the sporty A4 sedan, Avant and Cabriolet models; the high performance S4 sedan, Avant and Cabriolet models; the high-revving RS 4 sports sedan and Cabriolet; the all new S5 Coupe with 354 hp; the design-leading A6 sedan and Avant; the V-10 powered high performance S6 sedan; the Audi Q7 performance SUV; the new all-aluminum Audi A8 and A8L; the new S8 with V10 power; the all-new 2008 TT Coupe and Roadster models; and the all-new, all-aluminum R8, one of the most exclusive mid-engine sports cars in the world. For more information, please visit www.audiusa.com.