|April 3, 2007
Audi Sets March Sales Record
AUBURN HILLS, Mich. – Audi of America, Inc. today announced a company sales record for the month of March, totaling 8,020, a 14.7% increase over the previous year. So far in 2007 Audi has sold 21,028 vehicles, a 17.6% increase over year ago figures.
“Our strong first quarter results are a continuation of what we saw in the final quarter of 2006.” said Johan de Nysschen, Executive Vice President of Audi of America, Inc. “Consumers clearly see that the Audi Q7 is the freshest, most refined SUV available today, and the A4 model line’s overall increase in sales was helped by the A4 2.0T’s segment leading fuel economy.”
Regionally, the most significant sales increases occurred in the Chicago area with a 45.9% improvement. Washington D.C. (44.0%), Miami (39.9%), and New York (32.6%) were other key markets with large sales increases.
Sales of Certified Pre-owned (CPO) Audi vehicles increased by 25.3%. Total sales of 2,426 set a new record for March and nearly eclipsed the overall record. The A8 model line has shown the largest increase at 96.2% in 2007.
Audi’s history in America dates to 1969, when the brand was first introduced to the U.S. market. Today, a network of over 260 Audi dealers currently offers a line of premium vehicles that include the Audi A3 compact; the sporty A4 sedan, Avant and Cabriolet models; the high performance S4 sedan, Avant and Cabriolet models; the high-revving RS 4 sports sedan; the design-leading A6 sedan and Avant; the all-new Audi Q7 performance SUV; and the all-aluminum Audi A8; and the new V10-powered S6 and S8 performance sedans.