Skibum the Original

I am in the middle of getting an 03' and would like to know about how much should the dealer go down off the sticker price?

cennis

I'm also in the middle. Getting invoice + $1,750 for a 2003, which works out to slightly less than $1,000 off sticker.

MGrant

2-3% over invoice.

April

More details about the car you want to buy, and your location, would be helpful. From mid to end of year for the '02, average was 3 to 5% over invoice for sedans. As it is the start of a new model year, expect to pay a little more.

bwilliams

I don't know how many dealers are in your area or what the demand is like in your region, but you may want to try and leverage the internet. By accessing the associated dealers' web sites and sending an e-mail to their sales teams indicating that you are ready to give someone your money within X number of days - that should get them jumping.

I live outside Boston, MA in RI and initially started with about a dozen e-mails to area dealers - you don't need to sell me the car - I already know exactly what I want - you just need to give me your numbers. Some did not have the exact car I wanted, some were not as responsive as I would have liked, some would not move on the price at all. It narrowed to 6, then 4, then 2 dealers, and I awarded my business to the dealer that sold me the car you see detailed in my signature for $35601.00 on a vehicle that MSRP'ed for $38710.00 and invoiced for $35142.00 - in other words, a VERY good deal.

As a rather poor negotiator, I found the inherent impersonal aspect of e-mail to work to my advantage. Not to suggest being nasty, but moreover, staying on task - which after all, is getting the best price, right?

My sales person explained to me that internet buyers are the most educated and easiest customer to work with. He mentioned that internet buyers almost always get the best price because dealers know that they are up against several other dealers.

I also suggest that you reward your sales person within some sort of recognition. Considering that they may have to drop their proverbial pants to win your business, the least you could do is a write a nice letter to the GM on their behalf and be sure to have your car serviced there. And of course, spread the good cheer like this:

I bought my car from Graham Lower of Bernardi Audi in Natick, MA.

I dunno, it worked for me!

bwilliams

One other word of advice - always listen to April. ;o)

westex

i just ordered a 3.0 quattro loaded for 1000 over dealers cost