Just saw new commercials for BMW 3 series and MB C class...
#1
AudiWorld Senior Member
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Just saw new commercials for BMW 3 series and MB C class...
What was Audi thinking (or what was their agency thinking)when they came up with this "Are you an A4 Driver?" campaign. I've never been a big fan of Benz, but if I was making my car purchase now, their commercials would have definitely lured me into their showroom. Not saying I would buy, but I would surely look whereas before I didn't. Audi needs a little shot of tequilla or something in their commercials. Even their print ads are weak.
#6
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Being a marketing man like myself.....
I would have say that I think Audi's commercials are inspiring. Everytime I see the Audi commercials it makes me feel good about my purchase. The commercials are meant to attract new buyers but also keep current owners feeling good about driving an A4.
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